IB+P at the 2013 International Restaurant and Foodservice Show at Javits Center NYC
Imperial Bag & Paper — Tradeshow Sizzle Video
A sizzle video capturing Imperial Bag & Paper's bold presence at the 2013 International Restaurant and Foodservice Show at the Javits Center in New York City. PumaPro designed and built the largest booth at the show — a giant green screen cube that livestreamed the entire three-day event on Livestream.com, turning the trade show floor into a live broadcast studio.
The centerpiece of the activation featured a model dressed as a bride, bringing Imperial Bag & Paper's campaign theme to life — "Imperial Bag & Paper and our customers: a perfect marriage."